Cassandra Worthy

Cassandra Worthy is Founder & Chief Enthusiasm Officer of We Are Change Enthusiasts LLC, a well- respected Corporate speaking, training, and consulting firm. She is a former Fortune 100 Innovation Leader, highly dynamic speaker & presenter, chemical engineer, but above all else the world’s leading expert on Change Enthusiasm®.

She has spent nearly 15 years in the Consumer Packaged Goods industry, the majority of that time at Procter & Gamble, leading organizations delivering innovation across some of the world’s most iconic brands.

Through her corporate experiences, she has not only endured but THRIVED during major change challenges including acquisition and significant organizational restructure. This endurance was thanks to the creation and cultivation of her strategy of Change Enthusiasm®.

In her dynamic keynotes and workshops, with wit and infectious energy, she now teaches this unique strategy with world-class business leaders across any and every industry, from CPG to Convenience Retail to Petroleum/Fuel to Insurance…just to name a few. Cassandra founded the Global #WeAreChangeEnthusiasts movement, garnering more than 3.5M online impressions and over 1.2M video views and counting.

Cassandra holds certification in the globally practiced and Mental Health Systems validated Emotional Intelligence assessment tool EQi-2.0.  She leverages this expertise in her workshops and consultation.

Mastering The Chemistry Of Change – Empowerment to Excel in the Face of CHANGE

A startling 30 – 50% of major mergers & acquisitions fail to achieve their anticipated goals, in large part due to leaders not paying enough attention to cultural impacts of the deal. The attrition rate of top talent during major organizational shifts such as mergers is in excess of 20% (ref 2015 Business Insider Article). That’s 1 out of every 5 ‘water walkers’ hitting the door during times of major shift when top talent is most needed. More startling still, the attrition rates for minority talent, notably African Americans and women, is nearly twice that of their white male counterparts.

Cassandra was nearly part of that statistic. But because of her personal strategies to understand how to use the chemistry or feelings of change for the better, she not only survived, but thrived. Having been part of some of the biggest acquisitions in the history of the CPG industry, now as a motivational speaker she openly shares her struggles and strategies to today’s leading industries to inspire individuals and organizations alike to thrive in the face of restructuring, start-up, acquisition, merger, generational shifts, cultural transformations and other key factors contributing to today’s highly dynamic workplace.

Imagine a workforce where 9 out of every 10 employees were fully engaged, inspired, and performing at their peak in spite of significant shifts happening around them.  Cassandra’s message and easily digestible Change Enthusiasm® strategy will help make that a reality for you.

C.H.A.N.G.E. Traits – Exploring the Underbelly of Exceptional Leadership

Rapid change is impacting nearly every industry vertical, re-shaping, re-forming, and ultimately disrupting ‘business as usual’. With this comes workforce strain, stress, and frustration. Today more than ever industry needs people who fully understand, embrace, and exemplify the softer skills of leadership. With energy that could light up an entire city grid, in this keynote Cassandra captivates audiences with her stories and unique perspective on what it really means to effectively lead THROUGH change. In this keynote, she’s not only bringing her world-renown strategy of Change Enthusiasm® but coupling it with a distillation of more than a decade worth of multi-billion dollar acquisition leadership lessons. Her teachings, refreshingly, are not the one-size-fits-all type. Rather, grounded in simple principles, they will inspire authentic leadership of each and every individual who practices them.

Stem Foundation = Infinite Possibilities – Building a Diverse Pipeline of STEM Talent

About half of the workforce in engineering and advanced manufacturing is approaching retirement, and the growth in the percentage of young workers is not keeping pace, according to a 2015 USA news article. In fact, the number of young STEM workers has actually declined since 2001, per a 2015 study conducted by Change the Equation. And according to the 2016 Raytheon STEM index, as the number of white students who earned STEM degrees grew 15 percent in the last five years, the number of black students fell by roughly the same margin.

Bottomline, we need more students entering the world of STEM and more importantly we need to have fair minority representation of that population. Cassandra will inspire your students to the possibilities that a STEM education can afford through sharing her own personal journey.