Brian Carter

Brian Carter is the #1 bestselling author of The Like Economy, LinkedIn for Business, Facebook Marketing, The Cowbell Principle, Leads Are Good Sales Are Better, and The Retention Formula. Brian is respected as an international authority on how organizations of all sizes can create and retain business using the Internet. His decades of business success guide The Brian Carter Group, a digital and social marketing agency with world-class expertise and experience. Since 1999, Brian has been at the forefront of marketing, technology, social media and sales, working to drive big business results for real companies.

As a speaker, Brian delivers a rare combination of motivation, original comedy and practical takeaways based in up-to-the-minute, real-world experience that electrifies audiences, inspires people with belief and delivers the knowledge of exactly what they can do the next day to improve their results. A highly-rated presenter with rave reviews and an experienced marketer respected by his peers, Brian has keynoted and developed marketing programs and strategies for leaders and companies all the way up to top 50 Fortune 500 like NBC and Microsoft as well as associations, franchises and retail stores. IBM hand-picked him to be one of their influencers and LinkedIn called him, “One of the top experts you need to listen to.” Not only that- Brian has both stand-up comedy and improv comedy experience and has been reliably entertaining keynote audiences for years. This ain’t his first rodeo, folks!

But… Is he a funny, down-to-earth expert or a comedian who has real, practical takeaways that work? YES. He’s both!

Brian is regularly sourced by major media including Bloomberg TV, Mashable, The Wall Street Journal, Forbes, ABC News, and Entrepreneur Magazine, to name a few. Brian has more than 250,000 fans on Facebook, Instagram, Twitter and LinkedIn. He’s taught more than 50,000 students and reaches over 3 million people per year. Brian’s hands-on business experience, cutting edge insights, and background in improv and stand up comedy culminate in a keynote speaker and trainer who leaves every audience not just entertained, but armed with powerful strategies and tactics.

In his 24 years of marketing, sales and leadership experience, Brian worked with over 40 distinct industries (Accounting, Agriculture, Business, Business Services, Construction, Consumer Packaged Goods, Ecommerce, Education, Emergency Services, Energy, Entertainment, Finance, Fitness, Healthcare, Home Goods, Home Services, Human Resources, Industrial, Insurance, Internet, Leadership, Manufacturing, Marketing, Medical, Metals, Military, Paper, QSR, Real Estate, Restaurant, Retail, Saas, Safety, Sales, Self Storage, Sports, Staffing, Technology, Telecom, Tourism, Transportation, Warehousing, and Wholesale), but has particularly deep experience in healthcare, insurance, retail and finance (including banking).

The Best of Both Worlds: Humans Plus AI

Artificial Intelligence has often been portrayed as a boogyman set to replace human jobs, but the reality is far more nuanced and promising. This eye-opening keynote demystifies the world of AI, shedding light on how it can be a powerful ally in enhancing productivity, decision-making, and customer engagement. Based on real-world case studies and current trends, this talk will empower you to leverage AI in your daily work while considering its ethical implications.

Umbrella Leadership- The 5 Kinds of Leadership and Teamwork That Boost Employee Retention

Do your leaders protect their people while giving them the freedom and resources to thrive? Or do they let the you-know-what roll downhill, increasing frustration and turnover?

In this insightful talk, Brian harnesses his 15 years researching and managing Millennials and Gen Z in the workplace to deliver a no-nonsense session that will equip your leaders and managers to get the most out of your today’s employees and teams. With concrete takeaways you can put into practice on Monday, this program shows you how your organization can boost retention and attract more great employees.

Secrets of Social Customer Service Success

How Top Companies Create Loyal Customers & Enthusiastic Brand Advocates

This high-energy, entertaining, motivational social media program is based on an in-depth 10-year study of 100’s of top performing companies in 25 industries who used social media to successfully respond to customers and satisfy and retain them- regardless of their size, budget or training. Through candid interviews, and direct work with these companies, Brian learned the specific strategies and tactics they used to succeed. This session looks at those best practices and teaches you a proven process to create your own customer service success.

Generation “Why Not?”: How FIVE Generations Build ONE Team

We’ve heard a lot about the different generations, but a lot of the information out there is wrong. The worst thing we can do for our teams and work culture is to stereotype and divide each other. We can’t afford to be ageist, because it’s expensive. We lose talented people and alienate each other. The solution is to focus on what we have in common and the team building skills and mindsets that create a fun, enthusiastic, highly productive work atmosphere.

In this entertaining, inclusive and research-based keynote, Brian leverages two decades of experience managing, serving, partnering with, marketing to and selling to all four of these generations- plus the latest stats and research to deliver a thought-provoking and practical talk that will help get your company to the next level.

Secrets Of Modern Sales – The Strategies and Tactics Modern Salespeople Use to Prospect, Sell & Create Great Customer Experiences

This high-energy, entertaining, motivational sales program is based on an in-depth, ongoing 12-year study of 1000’s of top performing salespeople in 35 industries who successfully drive revenue, new business and profits, regardless of their size, budget or training. Via candid interviews and direct work with these companies, plus Brian’s own up-to-the-minute sales experience, Brian has discovered the many successful strategies they use to prospect and sell more. This session looks at those secrets and gives you new ideas and processes for creating your own sales success.