02 Jul Fred Reichheld
Speaker: Fred Reichheld
Loyalty Expert and Creator of the Net Promoter Score
Topics:
- Building Employee Loyalty: Organization, Compensation, Communication, and Strategy
- Customer Relationship Management
- E-Loyalty: Enduring Relationships on the Web
- Leadership Strategies for Building Loyalty
- Measuring Loyalty: Moving Beyond Customer Satisfaction
- The Economics of Customer and Employee Loyalty
- The Increasingly Vital Role of Loyalty in the New Economy
- The Link Between Corporate Ethics and Profits
Fred Reichheld is the creator of the Net Promoter System, one of the most widely adopted management frameworks in business history, and a Bain Fellow who has spent nearly five decades helping companies build growth through customer and employee loyalty. He speaks on customer-centric strategy, loyalty, and the principles behind earning genuine growth, drawing on research used by more than two-thirds of the Fortune 1000. The Economist has called him the high priest of loyalty, and the New York Times has credited him with putting loyalty economics on the map.
Creator of the Net Promoter System
Reichheld joined Bain and Company in 1977 and founded the firm’s loyalty practice, which has shaped how leading companies measure and act on customer relationships. He developed the Net Promoter Score, the simple question-based metric that links promoter behavior to sustainable growth, and has worked with companies including Apple Retail, Philips, Charles Schwab, Allianz, American Express, and Intuit. Consulting Magazine named him one of the 25 Most Influential Consultants in its 2003 survey.
Author & Harvard Business Review Contributor
He is the author of five best-selling books, including the New York Times bestseller The Ultimate Question 2.0 and his most recent work Winning on Purpose, published by Harvard Business Press. He has published eight articles in the Harvard Business Review on loyalty and has been profiled in the Wall Street Journal, Fortune, BusinessWeek, and the Financial Times. He speaks on loyalty strategy, earned growth, customer culture, and the link between employee and customer retention.
What does Fred Reichheld speak about?
Fred Reichheld speaks on customer loyalty and business growth, drawing on the research behind the metric he created that is now used by companies worldwide to measure customer experience. His keynotes give leaders a practical, data-driven approach to building loyalty.
What is Fred Reichheld’s background?
Reichheld is the creator of the Net Promoter Score and a fellow at Bain and Company, widely regarded as the leading authority on customer loyalty.
Who books Fred Reichheld to speak?
Meeting planners book Fred Reichheld for customer experience conferences, executive leadership events, and corporate audiences focused on loyalty and growth.
Building Employee Loyalty: Organization, Compensation, Communication, and Strategy
Customer Relationship Management
E-Loyalty: Enduring Relationships on the Web
Leadership Strategies for Building Loyalty
Measuring Loyalty: Moving Beyond Customer Satisfaction
The Economics of Customer and Employee Loyalty
The Increasingly Vital Role of Loyalty in the New Economy
The Link Between Corporate Ethics and Profits
