03 Jun Gina Bianchini
Speaker: Gina Bianchini
Founder of Mightybell; Co-Founder and former CEO of Ning; Serial Entrepreneur; Social media and capital investment thought-leader; Columnist & blogger.
Speech Topics Include:
- How to use social media to drive action
- The future of popular culture
- What your organization can learn from the next wave of social games and platforms
- Taking an idea and turning it into a hit
- The future of work
Keynote Speaker Gina Bianchini is the founder of Mightybell, an aggregator of ideas where people of common interests can come to congregate and collaborate. Gina was also the co-founder and CEO Ning, the largest social platform for the world’s organizers, activists, and influencers to create unique social experiences online.
She led Ning as CEO from its inception in 2004 to March 2010 as an exponentially growing top 100 global website and one of the most valuable start-ups in Silicon Valley with close to 50 million registered users and touching 90 million people around the globe each month.
Gina has been featured on Fortune Magazine’s “40 under 40,” Huffington Post’s 10 technology “Ultimate Game Changers,” and 7×7 magazine’s “Hot 20” list. Gina and Ning have been featured in Fast Company, Wired, The New York Times, Fortune, Forbes, and The Wall Street Journal. She has also appeared on Charlie Rose, CNBC, and CNN.
Prior to founding Ning, speaker Gina Bianchini was Co-Founder and President of Harmonic Communications, an early advertising tracking, measurement, and optimization software company backed by Sequoia Capital and acquired by Dentsu. She started her career at Goldman Sachs & Co.
Gina is a graduate of Stanford University and remains active at Stanford.
She is an advisor to The Clayman Institute for Gender Research at Stanford University; The List Project, a non-profit to resettle.
How to use social media to drive action
For companies and brands, Gina believes the first generation of social technologies was about creating a conversation. The next generation will be about transforming talk into action.
The future of popular culture
When you look at how popular culture has been fundamentally changed by social technologies and media, it’s profound. How will arts, entertainment, politics, and even sports be transformed by social technologies over the next five years?
What your organization can learn from the next wave of social games and platforms
Why do people love social games and how can you take their principles and use them in your organization?
Taking an idea and turning it into a hit
In the case of Ning, she took it from an idea and turned it into one of the top 10 social platforms in the world. What does this take and how can you bring it into your organization?
The future of work
What do start-ups and technology companies who have been living with social technologies for six years know about how social media will change recruiting, training, teams, and how you treat your alumni?
It is through the influence process that we generate and manage change. Like most things, the process can be handled poorly or well. It can be employed to foster growth and to move people away from negative choices and in more positive directions, thereby creating the conditions for new change opportunities. Or, it can be used clumsily, reducing the chance for genuine movement and, in the worst of cases, boomeranging into conflict and resentment.