Jay Baer

Jay Baer is a renowned business strategist, a New York Times best-selling author of five books, and the world’s most retweeted person among digital marketers. His programs help organizations everywhere rethink their approach to marketing and customer service, helping them gain more customers and keep those they’ve already earned. Jay customizes each presentation by including relevant and targeted examples, oftentimes from people in the room!

Jay has advised more than 700 companies since 1994, including Caterpillar, Nike, IBM, Allstate, The United Nations, and 32 of the FORTUNE 500. He has created five, multi-million dollar companies, and is an active venture capitalist. He is the Founder of Convince & Convert, a strategy consulting firm that owns the world’s #1 content marketing blog and the world’s top marketing podcast.

Jay is a Word-of-Mouth Marketing Hall of Fame inductee; voted one of the Top 50 Trustworthy Digital Marketing Experts; and is a go-to source for numerous news outlets.

Named “most likely to be a game show host” in high school, Jay is also a popular emcee and event host.

Talk Triggers 

Turn Your Customers into Volunteer Marketers

Customer experience is how you make your customers feel.  Great customer experience occurs when you exceed customer expectations.  And  when  you  do  so,  customers  are  COMPELLED  to  talk  about  you.

In  this  fast-paced,  timely,  dynamic  presentation  Jay  teaches  his  customer  experience  excellence  framework,  showcasing  how  any  business  can  turn  customers  into  advocates.

With  hilarious  and  poignant  storytelling,  Jay  teaches  attendees  the  three  primary  ways  to  use  customer  experience  to  trigger  word-of-mouth,  illustrates  mistakes  to  avoid,  and  inspires  audiences  to  put  new  strategies  into  practice  immediately.

Hug Your Haters 

How to Embrace Complaints and Keep Your Customers

Haters aren’t your problem  …  ignoring them is.

If  it  feels  like  there  are  more  complaints  than  ever,  and  that  you’re  spending  more  time  and  money  dealing  with  negativity  and  backlash,  you’re  right.  But  the  rise  of  customer  complaints  is  actually  an  enormous  opportunity.

In  this  eye-opening  presentation,  Jay  reveals  brand-new,  proprietary  research  into  The  Science  of  Complaints  –  why  and  where  your  customers  complain,  and  how  to  turn  customer  service  into  a  marketing  advantage.

Youtility 

Why Smart Marketing is About Help not Hype

If  you’re  wondering  how  to  make  your  company  seem  more  exciting,  you’re  asking  the  wrong  question.

You’re  not  competing  for  attention  only  against  other  similar  products.  You’re  competing  against  your  customers’  friends  and  family  and  viral  videos  and  cute  puppies.

To  win  attention  today,  you  must  ask  a  different  question…“How  can  I  help?”

Youtility  will  cause  you  to  rethink  everything  you  thought  you  knew  about  marketing.  Filled  with  relevant  examples,  you’ll  see  why  the  Youtility  system  now  powers  the  marketing  programs  of  hundreds  of  major  companies.