Scott Deming

Scott Deming is an internationally recognized authority on customer experience, brand building, and leadership who has spent more than thirty years transforming organizations across virtually every industry. His high-energy keynotes and training programs have earned him a reputation as consistently the highest-rated speaker for the companies and brands he serves.

Creating the Ultimate Customer Experience

Deming’s signature message challenges the popular notion that advertising and marketing create powerful brands. Instead, he demonstrates that lasting brand loyalty comes from delivering emotional, one-of-a-kind customer experiences that turn satisfied customers into lifelong evangelists. His best-selling book The Brand Who Cried Wolf provides the blueprint, while Powered by Purpose shows leaders how values-driven culture creates sustainable success. His client roster spans agriculture, healthcare, retail, pharmaceuticals, technology, financial services, and hospitality.

Leadership That Drives Culture and Loyalty

Drawing on decades of experience in advertising, marketing, management, and business ownership, Deming shows audiences how effective communication and purpose-driven leadership create the conditions for exceptional customer service. His programs have been featured in Inc. Magazine, Entrepreneur, the Boston Globe, and the Huffington Post, and he has appeared on Fox News and national radio programs.

Deming delivers actionable strategies that organizations can implement immediately to build stronger brands, more engaged teams, and fiercely loyal customers.

Leadership, Culture and Sustainable Success

All great, sustainable organizations have a culture of passion, meaning and purpose. This doesn’t mean you need to be working for a company trying to find a cure for cancer. It doesn’t matter what you sell, as long as the culture is purpose driven. Culture determines the success or failure of an organization, and it all begins and ends with leadership and collaboration.

In this dynamic leadership and teamwork driven program, based on Scott Deming’s second book – “Powered by Purpose” he demonstrates how differing points of view and healthy debate should be encouraged, as long as everyone agrees on the mission, purpose and objective. Through clear communication, sharing of ideas and checking the egos at the door, a culture of inspiration and innovation takes shape and the end result is an unprecedented customer experience.

Case studies will be discussed, corporate heroes will be highlighted and proof will be shown, that companies without a purpose driven and value oriented culture cannot survive in a world where people are seeking meaningful interactions and trusting relationships.

Scott Deming is a seasoned business professional with over thirty years of corporate experience and over twenty years as owner/operator of a national advertising and marketing firm.  He has helped managers and executives from just about every industry, across the globe, become stronger, more effective leaders and helped teams work smarter and become stronger.

Creating the Ultimate Customer Experience

“What do people think of when they see or hear your name? Think about this question very seriously. In other words – How Powerful is Your Brand?” This is the question Scott Deming asks his audiences. Then, he shows them how to create the most loyal customers and the most powerful brand in their industry.

Scott Deming’s presentation “Creating the Ultimate Customer Experience” breaks all boundaries of the typical customer service or brand building processes. He takes his audiences on a fast-paced, high-energy journey to creating the ultimate customer experience and building their powerful, emotional and sustainable brand. He inspires each and every attendee to immediately implement these simple processes and turn every customer into a loyal evangelist for life! And as he says – “It is these evangelists who will take you to the Promised Land.”

Scott Deming is a seasoned communications and marketing professional with over thirty years of corporate experience and over twenty years as owner/operator of a national advertising and marketing firm. Now, he transcends the traditional “Brand Building” concept to a unique and unexpected level with the highly popular “Creating the Ultimate Customer Experience” presentation.